What is a free shipping bar on Shopify and how does it help increase sales?

A free shipping bar is a banner displayed at the top or bottom of your Shopify store that highlights your free shipping offer to every visitor. By keeping the offer visible throughout the browsing experience, it reduces cart abandonment and motivates customers to add more items to qualify for free shipping. Apps like the Libautech Announcement Bar let you add and customize one without any coding knowledge.

What is the difference between an announcement bar and a free shipping bar type in a Shopify app?

An announcement bar is the right choice when you offer free shipping on all orders, since it simply displays a static message to every visitor. A free shipping bar is designed for conditional offers, such as free shipping when a customer spends over a specific cart value, because it can be tied to spending thresholds. Choosing the correct type ensures your messaging accurately reflects your promotion and targets the customer behavior you want to encourage.

How do I set up a free shipping discount that applies automatically at Shopify checkout?

In your Shopify dashboard, go to the Discounts section, click Create Discount, and select Free Shipping Discount. Set the discount to apply automatically and choose whether it applies to all countries or specific regions, and to all products or select items. Before going live, test the setup by adding products to your cart and completing a mock checkout to confirm the discount activates correctly.

How to Add a Free Shipping Bar on Your Shopify Store

Adding a free shipping bar to your Shopify store is an effective way to encourage customers to make a purchase. Let me show you how simple it is to set one up using the Libautech Announcement Bar app.

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Step 1: Install the Libautech Announcement Bar App

First, go to the Shopify app store and install the Libautech Announcement Bar app. This app allows you to create and customize bars for announcements, including free shipping offers.

Make a bold statement and keep your customers informed with Announcement & Free Shipping Bar Shopify app

Step 2: Create Your Free Shipping Bar

After installing the app, follow these steps:

Create a New Bar – In the app, select the option to "Add Bar."
Choose the Bar Type:some text
- If you want to offer free shipping on all orders, choose the Announcement Bar.
- If free shipping is based on a certain cart value (e.g., when customers spend over a specific amount), select the Free Shipping Bar.
Write Your Message – For free shipping on all orders, type in a message like “Free Shipping on All Orders.”
Customize the Bar – You can customize the appearance of the bar by selecting a template that matches your store's design. You can also adjust the font size, bar size, and position (top or bottom of the page).

Optional Button – If you want to make the bar clickable or add a button, you can do so, but it's optional. If you prefer to keep it simple, remove the button.

Once you’ve customized the bar to your liking, save your settings.

Step 3: Enable the Bar

After creating and customizing your free shipping bar, enable it in your store’s theme. This ensures that the bar will appear to customers when they visit your website.

Step 4: Set Up a Free Shipping Discount

Now that your bar is ready, you'll need to create the actual discount for free shipping:

Go to the Discounts Section – In your Shopify dashboard, navigate to "Discounts."
Create a New Discount – Select "Create Discount" and choose "Free Shipping Discount."
Set the Discount Rules:some text
- This discount will be applied automatically.
- It can apply to all countries or specific countries, depending on your preference.
Select Eligible Products – You can apply the free shipping discount to all products or only specific ones. For a general store-wide discount, set it to apply when the customer buys at least one product.

Once you’ve completed the discount setup, save it.

Step 5: Test Your Setup

Before launching, make sure to test the free shipping bar and discount in your store’s checkout process. Add products to the cart and verify that the discount applies correctly.

Conclusion

That’s it! Adding a free shipping bar to your Shopify store using the Libautech Announcement Bar app is quick and easy. It’s a great way to boost conversions and encourage higher spending by offering your customers free shipping.

If you have any questions or need further assistance, feel free to reach out to us!

Good luck with your store!